CREATIVE CONCEPT & IDEA

Unique Steps on the Path to Original Ideas

Strategic Planning Based on Research and Analyses
By prioritising the brief information we receive, we take action with our expert team in line with our Brand Analysis and Strategy service and start a detailed and comprehensive research on your brand. Starting from your brand identity, we investigate and examine your values, your projects implemented from the past to the present, your advertising campaigns, strategies and the impact of all activities of your brand on consumers. We carry out the necessary analyses with the statistical results we obtain by applying the same research and investigations meticulously for competitor brands. We design strategic plans in a phased, comprehensive and alternative way in the light of the brief session information, the analyses obtained and up-to-date information about the sector of the project to be carried out.

Creative Design
We demonstrate our creativity with our team of professionals, each of whom has experience and talent in their eld, to produce special concepts and original ideas for your brand within the determined strategic plan. In line with the needs of your brand and the wishes of our customers, we design and present impressive and unique concepts that integrate with your brand and creative ideas within the framework of the concept with different and various alternatives.

Selection and Merging
After our client chooses the concept they wish, we start to design ideas to be created within the concept such as script ideas, technical and design production ideas, set location ideas and casting ideas. We prepare our work in every step from script to production, direction and casting processes in an alternative way so that our customer can choose according to their budget and desire.

 

Unique Steps on the Path to Original Ideas

Optimization Throughout the Project
After the design work is completed, we analyse the existing ideas on consumers in line with our Focus Group with Animation service before we start shooting. We optimise the project by making updates on the ideas according to the results of the sociological, psychological and mathematical data. In this way, by repeating our analyses, we eliminate any negative surprises that may come our way without losing cost, time and workforce. We provide the necessary optimisations at every stage in order to establish a strong bond with the target audience and to provide the most accurate response to our customer's requests.

Our job is to understand the target audience in the best way, to do research and to find creative solutions.

Built on values, supported by data and fuelled by creativity, Redwood International Media always oers privileged services to its customers

From advertising campaigns to digital projects, from series projects to film projects, we use our creative power to realise your dreams by oering extensive opportunities with experienced professionals in all of our services, and fulfil your needs and expectations in the best way possible.